In the world of numbers, “If you can’t measure it, you can’t improve it”. IMPulse (Intelligent Market Pulse) offering allows one to keep a close watch on key trends.

Our NLP & Computer vision solutions enable Kirana channel stakeholders gather granular, accurate and timely insights. Clients typically use our solutions to address one of the below areas :

1. Trade / Channel pricing insights – benchmark trade schemes / BTL promotions, assess pricing parity between alternate supply channels etc.
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2. Assortment insights – identify selection gaps, baseline SKU wise salience
   
3. Consumer promotion insights – keep track of consumer promotions & its effectiveness
   
4. MRP change alerts – set up a data pipeline to notify changes in MRP